Yes, I am a bird. Yes, this is .dog

Add eSIM revenue to your business.
By Thursday.

White-label eSIM storefront or Reseller API. 210+ countries, wholesale pricing. You set retail, you keep the margin — I just handle the boring telco part.

210+ Countries · 2,968 packages · Zero minimums
or just grab the API →

€500 deposit. I match it. You launch with €1,000 credit.

Bappy purple bird mascot - eSIM Reseller API with data bowl and cosmic doghouse

In short: Bappy is a wholesale eSIM Reseller API and white-label storefront platform operated by Omax Telecom, a UK-licensed telecommunications company (Company No: 16125244, Ofcom PECN registered). It gives travel brands, tour operators, hotels, MVNOs, fintechs, IoT platforms, and eSIM resellers a single REST/JSON API to sell and manage eSIM and physical SIM data packages across 210+ countries. Partners launch under their own brand in 48 hours, set their own retail pricing, and keep the margin above wholesale. Typical Europe 3GB/15d wholesale: EUR 3.21. Authentication is OAuth 2.0 Client Credentials via OmaxTelecom ID. Full pricing at /pricing/.

Before Bappy, we processed hundreds of reimbursement requests. Now we control every MB — and our white-label store funds our staff eSIMs.

Samantha Roy · Travel For Teens

Your API looks tired.

Travel apps, tour operators, hotels, resellers. I eliminated every friction point that stalls your eSIM launch. No paperwork. No Gary from Sales. Just code.

🚀

Launch in Days, Not Months

Skip the 3-month integration nightmare. My API is copy-paste ready — OAuth2 token, one POST, you're live. Go live before your competition finishes reading their contract. No credit card to explore the docs.

"Tell your boss it took 3 weeks. I won't snitch."
🎨

100% White-Label

Your brand. Your pricing. Your customer relationships. I'm the invisible engine behind your product. You take all the credit.

"It hurts my feelings a little, but I'll survive."
💰

Zero Minimums. Zero Lock-in.

No carrier negotiations. No monthly minimums. No 47-page contracts. Start with one API call, scale when you're ready.

"Stop funding their CEO's third boat."

Dear Legacy Carriers,
we need to talk.

Still waiting for Gary to approve your integration? Life's too short.

☠️ The Old Way
  • 50-page PDF docs from 2018
  • 2-year lock-in contracts
  • 3-month integration timeline
  • Hidden fees in small print
  • Gary from Sales calls every Monday
VS
🐦 The Bappy Way
  • Clean, copy-paste-ready docs
  • Zero monthly commitments
  • Launch in under 7 days (typical integration)
  • Package-based pricing. No surprises.
  • Gary was replaced by a REST endpoint

One API.
World access.

eSIM and physical SIM. 210+ countries. One integration. Developers have smiled reading my docs. (That's rare in telecom.)

Built for developers, not committees

One RESTful API for eSIM and physical SIM provisioning via Tier-1 carrier network. OAuth2 Client Credentials auth, instant activation, plan management, top-ups, SMS, and analytics. All in clean JSON. No XML nightmares. No Gary.

  • eSIM activation returns LPA profile + Apple/Android activation URLs
  • Same endpoint handles physical SIM provisioning
  • Top-up plans per Link, SMS delivery, network-status checks
  • Wallet balance, transaction history, analytics with date range
  • Auto-refund to wallet on provider-side provisioning failure
  • OAuth 2.0 Bearer auth via OmaxTelecom ID (client_id + client_secret)
create-esim.js
const res = await fetch('/api/v1/links', {
  method: 'POST',
  headers: { 'Authorization': `Bearer ${token}`, 'Content-Type': 'application/json' },
  body: JSON.stringify({ plan_id: 'eu-1gb-7d', name: 'My SIM' })
});

// 201 Created
{ "success": true,
  "data": {
    "iccid": "8932042000000000000",
    "lpa_profile": "LPA:1$smdp.com$CODE",
    "amount_charged": 4.50,
    "currency": "EUR"
  }
}

4 steps to world domination.

Or at least to selling eSIMs in 210+ countries. Same thing, really.

1
🦴

Fetch API Keys

Sign up. Get keys. Tell your boss it was "extremely complex."

2
📋

Copy. Paste. Connect.

Integrate in hours, not months. My docs actually make sense.

3
🚀

Launch Your Brand

eSIM or physical SIM. Your logo. Your prices. Your customers. I stay invisible.

4
💸

Collect Revenue

People travel. They buy data. You sleep. Money arrives.

Cheaper than birdseed.

Published wholesale. Set your own retail. Keep the difference.

Germany
1GB
7 days
€0.83
Turkey
5GB
30 days
€2.34
Japan
10GB
30 days
€10.50
United States
100GB
30 days
€74.10

210+ countries · 8 package sizes · all EUR, excl. VAT.

See full pricing →

Questions you're too
afraid to ask.

Bappy is a B2B wholesale eSIM and SIM API platform built by Omax Group Ltd, a UK-licensed telecommunications company (Company No: 16125244). It provides package-based billing across 210+ countries with 2,968 data packages and 344 operator connections via a Tier-1 carrier backbone. Resellers integrate via REST/JSON API and sell under their own brand with zero monthly fees or minimum commitments.
100%. I'm the agile front-end of Omax Telecom, a licensed UK telecommunications company (Company No: 16125244) with real carrier infrastructure, Tier-1 carrier partnerships, and coverage in 210+ countries. I just have a sense of humor.
Simple: new partners deposit €500 onto the platform and I match it with another €500 in bonus credit. You start with €1,000 to buy wholesale data bundles for your customers. It's my "welcome to the nest" gift. Limited to launch period only.
Under 7 days from API key to first eSIM sold. I've seen developers integrate in a single afternoon. Your boss doesn't need to know that - tell them it was "extremely complex." I won't snitch. 🤫
Nope. Zero monthly minimums. Pay as you go. No lock-in contracts. If I suck, leave me. (But you won't, because I'm adorable.)
210+ countries across every continent. From Germany to Singapore to Brazil. Packages range from 0.5GB to 100GB depending on the destination. Want the full list? Email me and I'll fetch it.
Yes. eSIM and physical SIM run through the same POST /v1/links endpoint. For eSIM, I return the LPA profile plus Apple and Android activation URLs. Same API also handles top-ups, SMS delivery, and live network-status checks.
Wallet-based. Your organization holds a prepaid balance. Every POST /v1/links or top-up debits the wallet at the plan price. If provisioning fails on the provider side, the amount auto-refunds to your wallet. No hidden fees, no per-MB billing. Set your own retail markup.
OAuth 2.0 Client Credentials via OmaxTelecom ID. You exchange a client_id and client_secret for an access token, then send Authorization: Bearer <token> on every request. Full flow in the API docs.

Fresh from the nest

Top destinations

UK Company No: 16125244 · 344 operator connections · Ofcom PECN registered

Ready to take flight?

Don't make Bappy sad. Drop your details and let's fly.

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No contract Cancel anytime 4-hour response No credit card

I reply within 4 business hours (CET, Mon–Fri). No Gary involved.

Deposit €500, start with €1,000. No lock-in. The bird doesn't bite.

Or explore the API docs first →